DISCLAIMER AND TERMS OF SERVICE

1. No Warranty for Content Accuracy

The Company provides digital advertising services on an “as-is” basis and does not guarantee the accuracy, completeness, or reliability of any advertisements displayed through the Company’s digital LED screens. Advertisers (Clients) are solely responsible for ensuring that the content complies with all applicable national and international laws, including, but not limited to, copyrights, intellectual property rights, advertising standards, religious or cultural sensitivities, trademarks, and advertising regulations.

The Company reserves the right to reject, modify, or remove any content that does not comply with legal standards or violates ethical or cultural policies, including content related to special religious requirements. This may include content that is offensive or does not align with local customs and international norms. The Company may take such action without prior notice to clients.

2. Service Availability

We strive to provide continuous service but do not guarantee uninterrupted access due to potential issues, including maintenance, technical failures, or force majeure events. The Company is not liable for delays, downtimes, or system disruptions.

3. Registration, Dashboard Use, and Content Approval

Clients must register through the web based portal/dash board and accept these Terms & Conditions. Upon registration, Clients may upload their advertisement videos (typically 15 seconds) and pay 50% of the total amount in advance.

Content is reviewed by our legal and technical teams to ensure it complies with applicable advertising standards and relevant national and international regulations. If the content is approved, the remaining 50% payment must be made before the content goes live.

Content rejected for legal or policy violations is non-refundable. The Company reserves the right to reject or remove any advertisement that violates legal standards or internal policies. In such cases, the Client will not be entitled to a refund if the advertisement is rejected for non-compliance.

After approval, the client will have access to a dashboard that displays:

• Uploaded videos and approval status
• Active taxi vehicles displaying the content
• Vehicle IDs and approximate locations
• Breakdown of advertisement distribution, including Company-shared slots

4. Limitation of Liability

To the fullest extent permitted by applicable law, the Company shall not be liable for any damages, including, but not limited to, direct, indirect, incidental, consequential, or punitive damages arising from or related to the use of the Company’s advertising services. This includes loss of revenue, business interruption, or content rejection.

By using the service, the Client agrees to indemnify and hold harmless the Company from any claims, liabilities, or costs arising from rejected content or any legal disputes related to the advertisement.

5. Content Compliance and International Law

The Client is solely responsible for ensuring that the content complies with all relevant national and international laws, applicable to wherever the service is being used including but not limited to:

1. PEMRA Laws
2. Copyright and trademark laws
3. Advertising standards in both the local jurisdiction and international territories where the advertisements will be displayed
4. Cyber laws and data protection laws, including compliance with regulations such as GDPR (General Data Protection Regulation), CCPA (California Consumer Privacy Act), GDPR, DIFC, ADGM, PDPL, NMC, GCAM and other relevant privacy regulations

The Company reserves the right to reject any advertisement that does not comply with these laws. The Client will not be entitled to make any claims if the content is rejected or removed for non-compliance with the legal framework.

6. Intellectual Property Rights and Protection

The Client agrees not to copy, replicate, or reverse-engineer the Company’s business model, advertising dashboard, software, code or any other proprietary data related to the Company’s application and services. Any such activities will be considered a breach of intellectual property rights.

In the event of a breach of contract or infringement of the Company’s intellectual property, the Company reserves the right to file a lawsuit against the Client in any national or international court, including any applicable court in the Client’s jurisdiction. The Client will be liable for all legal costs, including attorney’s fees and damages resulting from such a breach, as well as any fines or penalties imposed by the court.

7. Data Privacy and Security

The Company takes data privacy and security seriously. The Client agrees to:

• Not breach the Company’s data security protocols or attempt unauthorized access to any part of the Company’s system or application
• Allow the Company to collect and process personal data in accordance with its Privacy Policy
• Consent to this data processing during registration
• Acknowledge that the Company will not sell or share personal data with third parties, except as required by law

8. Force Majeure

The Company will not be held liable for failure to perform any obligations due to events beyond its reasonable control. These may include, but are not limited to, natural disasters, government actions, cyber-attacks, utility failures, regulatory actions, or any other force majeure events.

9. Termination and Suspension of Services

The Company reserves the right to terminate or suspend the Client’s access to the services in the event of:

• Violation of these Terms & Conditions
• Failure to comply with applicable laws, including advertising, data protection, and intellectual property laws
• Breach of contract or engagement in unlawful or fraudulent activity

Upon termination, the Client will be required to settle all outstanding payments and damages as outlined in this agreement.

10. Dispute Resolution

Any disputes arising from the use of the Company’s services or from any legal action related to these Terms & Conditions will first be resolved through mediation or arbitration. If mediation fails, the dispute will be adjudicated under the jurisdiction of the courts where the Company is registered or in any applicable jurisdiction in the Client’s country.

11. Prohibited Actions

The Client is prohibited from:

• Copying, distributing, or reproducing any part of the Company’s technology, including the dashboard, API, or any other proprietary software or materials
• Breaching the confidentiality of Company data or attempting to gain unauthorized access to the Company’s internal systems

Failure to comply with these prohibitions will result in legal action, and the Client will be held fully responsible for any legal consequences.

12. Client’s Responsibility Regarding Advertisement

The Client is solely responsible for ensuring that their advertisement does not infringe upon the rights of any third parties, including copyrights, trademarks, and intellectual property. By uploading any advertisement, the Client confirms that they have the necessary rights to the content and agrees to hold the Company harmless from any claims arising from the use of the advertisement.

13. Payment Terms and Conditions

Upon approval of the advertisement, the Client agrees to:

1. Pay 50% in advance at the time of upload
2. Pay the remaining 50% after approval, as per the Company’s review process

If the Client fails to make the final payment within the specified time frame, the advertisement will not go live or removed. The Company reserves the right to charge a late fee or reject the advertisement.

13.1 Termination and Cancellation Short-Term Ads:

• Termination by the Client at least 48 hours before the scheduled display will incur a 5% deduction from the total fee.
• Termination within 48 hours of the scheduled display will incur a 15% deduction from the total fee.
• Termination within 24 hours of the ad currently live will incur a 100% deduction of the paid amount.

13.2 Termination and Cancellation Long-Term Agreements
The Client must provide at least 10 days prior legal notice to terminate the Agreement.

14. Compliance with International Laws

The Client agrees to comply with all national, international, and regional laws, including advertising regulations, cyber laws, and data protection laws. The Client acknowledges that any violation of these laws will result in legal action taken by the Company in both national and international courts.

15. Client Agreement and Acknowledgment

By ticking the box below, the Client acknowledges and agrees to all the Terms & Conditions, Disclaimers, and Privacy Policy of the Company. The Client confirms that they have read, understood, and accepted these terms before proceeding with registration or uploading any advertisement content.